site-motion

Scenes / milestones / roadmap-rail / roadmap-rail--story

SVG · milestones · changelog · onboarding

From a spare room to today

A company's history on a vertical rail: a marker climbs from the founding year, each milestone lights as it passes, and today's card opens at the top.

The story take on The year on one rail: same story, built for a different job on the page.

Drawn in Outline · follows any look See the matched set →

A company history on a vertical timeline running from 2019 at the bottom to 2026 at the top. A marker climbs the rail, its flag showing the year, and stops at each milestone: founded in February 2019, the first paying customer in May 2020, a $4M seed round in September 2021, and a team of 40 in June 2023. Each milestone fills in with one short line beside it. At the top the marker reaches today, November 2026, and a card opens: 2,400 teams use the product every week, built by 140 people in Lisbon, Toronto and remote. 00:00
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Make your own look →

With Claude Code

With the skill installed, paste this in your project.

Use the site-motion skill to make the "roadmap-rail--story" scene for our site, in our brand.
Read our design tokens from this project (or run `site-motion theme <our url>`), write the content JSON with our real product nouns and numbers, then render mp4, webm and a poster. Check the loop seam before you finish.

From the command line

Draft your tokens, then copy the scene into your project. The first scene you add sets your site's look; every scene after it follows.

node bin/site-motion.mjs theme https://yoursite.com --out brand.json
node bin/site-motion.mjs add roadmap-rail--story --tokens brand.json

Your brand, as tokens

The theme playing above, as a token file the CLI and the skill accept.

content.json, the words in this scene
{
  "title": "From a spare room to today",
  "label": "A company history on a vertical timeline running from 2019 at the bottom to 2026 at the top. A marker climbs the rail, its flag showing the year, and stops at each milestone: founded in February 2019, the first paying customer in May 2020, a $4M seed round in September 2021, and a team of 40 in June 2023. Each milestone fills in with one short line beside it. At the top the marker reaches today, November 2026, and a card opens: 2,400 teams use the product every week, built by 140 people in Lisbon, Toronto and remote.",
  "eyebrow": "Our story",
  "heading": "How a spare room\nbecame a company.",
  "sub": "The moments that shaped the company, from the first commit in 2019 to the people who rely on us today.",
  "axis": {
    "periods": [
      "2019",
      "2020",
      "2021",
      "2022",
      "2023",
      "2024",
      "2025",
      "2026"
    ]
  },
  "milestones": [
    {
      "title": "Founded",
      "date": "Feb 2019",
      "at": 0.1,
      "note": "Two engineers, one spare room, a spreadsheet that kept breaking."
    },
    {
      "title": "First paying customer",
      "date": "May 2020",
      "at": 1.35,
      "note": "A 12-person logistics team in Rotterdam. They are still with us."
    },
    {
      "title": "Seed round",
      "date": "Sep 2021",
      "at": 2.7,
      "note": "$4M to hire our first designer and a support lead."
    },
    {
      "title": "A team of 40",
      "date": "Jun 2023",
      "at": 4.45,
      "note": "A second office opens in Toronto."
    },
    {
      "title": "Today",
      "date": "Nov 2026",
      "at": 7,
      "highlight": true,
      "status": "Today",
      "value": "2,400",
      "unit": "teams every week",
      "note": "Built by 140 people in Lisbon, Toronto and remote. We still answer support ourselves on Fridays."
    }
  ]
}

Files

default theme

Rendered frame-exact. For your brand, run the command on the left.

embed snippet
<iframe src="/roadmap-rail--story.html" title="From a spare room to today" style="width:100%;aspect-ratio:16/9;border:0" loading="lazy"></iframe>