Scenes / retention / account-health / account-health--proof
A customer's year of account health
A customer's year on one large health line: it dips into at risk, the playbook lands at the low point, and it recovers past where it was, with the two outcomes beside the quote read off the line.
The proof take on Account health: same story, built for a different job on the page.
Drawn in Field · follows any look See the matched set →
With Claude Code
With the skill installed, paste this in your project.
Use the site-motion skill to make the "account-health--proof" scene for our site, in our brand. Read our design tokens from this project (or run `site-motion theme <our url>`), write the content JSON with our real product nouns and numbers, then render mp4, webm and a poster. Check the loop seam before you finish.
From the command line
Draft your tokens, then copy the scene into your project. The first scene you add sets your site's look; every scene after it follows.
node bin/site-motion.mjs theme https://yoursite.com --out brand.json node bin/site-motion.mjs add account-health--proof --tokens brand.json
Your brand, as tokens
The theme playing above, as a token file the CLI and the skill accept.
content.json, the words in this scene
{
"title": "A customer's year of account health",
"label": "A customer story. A large chart shows one account, Tidewater Credit Union, and its health score week by week across a year. The line holds in the low 80s through spring, then slides in June through the watch band into at risk, bottoming out at 36. At the low point a marker drops onto the line: playbook, exec check-in, sent. Over the next six weeks the line climbs back into healthy, a bracket under it reading 6 weeks to healthy, and it keeps rising past a dashed line marking its old level of 84, ending the year at 93, nine points higher. Beside the chart, a quote from Dana Whitfield, VP of Member Operations at Tidewater Credit Union, and the two outcomes read off the line: plus 9 points above its health before the dip, and 6 weeks from playbook to healthy.",
"eyebrow": "Customer story",
"quote": "“We were one bad quarter from losing the renewal and didn't see it coming. The check-in landed the week our usage hit bottom, and we ended the year healthier than we started it.”",
"person": {
"name": "Dana Whitfield",
"initials": "DW",
"role": "VP, Member Operations",
"company": "Tidewater Credit Union"
},
"period": "2025",
"cursor": "Week {week} of {weeks}",
"axis": [
"Jan",
"Feb",
"Mar",
"Apr",
"May",
"Jun",
"Jul",
"Aug",
"Sep",
"Oct",
"Nov",
"Dec"
],
"unit": "weeks",
"thresholds": {
"healthy": 70,
"watch": 50
},
"states": {
"healthy": "Healthy",
"watch": "Watch",
"risk": "At risk"
},
"marks": {
"before": "Before {before}",
"gain": "+{gain} pts",
"recovery": "{recovery} {unit} to healthy"
},
"outcomes": [
{
"kind": "gain",
"value": "+{gain}",
"suffix": "pts",
"label": "above its health before the dip"
},
{
"kind": "recovery",
"value": "{recovery}",
"suffix": "{unit}",
"label": "from playbook to healthy again"
}
],
"account": {
"name": "Tidewater Credit Union",
"mark": "TC",
"segment": "Enterprise",
"series": [
78,
78,
79,
79,
80,
80,
81,
81,
82,
82,
82,
83,
83,
83,
84,
84,
84,
84,
82,
78,
72,
64,
55,
47,
40,
36,
38,
44,
51,
58,
64,
71,
75,
78,
80,
82,
83,
84,
85,
86,
87,
87,
88,
89,
89,
90,
90,
91,
91,
92,
92,
93
],
"playbook": {
"label": "Playbook",
"name": "Exec check-in",
"pending": "sending",
"status": "sent"
}
}
}Files
default themeRendered frame-exact. For your brand, run the command on the left.
embed snippet
<iframe src="/account-health--proof.html" title="A customer's year of account health" style="width:100%;aspect-ratio:16/9;border:0" loading="lazy"></iframe>
More ways to show this
the same story, one per job on the page
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